October 12, 2021
Rod Cook
Rod Cook

About eight in 10 Ontarians expressed interest in learning about the health and safety record of a business before accepting a new role


By Rod Cook, vice president of Workplace Health and Safety Services, WSIB

Hiring the right person for the job takes time, money and resources — and these days, prospective employees are looking at more than just the salary. 

The COVID-19 pandemic has increased interest in health and safety, and one of the key questions they ask before accepting a new job is “would I be safe in this workplace?” 

A recent online survey conducted by Leger, on behalf of WSIB, revealed 82 per cent of Ontarians are interested in researching the health and safety record of a workplace before accepting a new position. This staggering figure tells us Ontarians are reconsidering what they value most in a potential employer. 

Landing a job now goes beyond accepting a paycheque, and potential candidates want the reassurance their new boss will prioritize their safety. The WSIB Health and Safety Excellence program can help with that. 

A tailored plan for long-term success

A solid safety plan ensures your business is always prepared, and it will help you attract and retain the talent required to help your business succeed. 

Through our program, your business can focus on the workplace health and safety topics that are most relevant to you. It’s tailor-made to accommodate businesses of all sizes, in all industries, whether you’re building a health and safety program from scratch or enhancing an existing program.

You’ll receive support from dedicated health and safety experts who will help you identify any gaps in your workplace, and figure out which program topics will help you fill those gaps. The aim of the program is to provide you with resources to maximize your workplace health and safety efforts today, as well as provide the support you need to develop a program that improves and grows along with your business.  

Make a strong statement about workplace health and safety


Experience tells us making workplace health and safety a priority — and actively promoting it in your workplace — can change an employee’s behaviour, while helping to reduce workplace injuries and illnesses. 

When you become a member of our Health and Safety Excellence program, you’ll receive a digital safety badge, which will show your customers and employees how important their safety is to you, and how committed you are to protecting them. 

We will also display your membership on Safety Check — a WSIB database that allows Ontarians to see the health and safety record of your workplace — so prospective clients and employees will see your commitment to health and safety.

There has never been a more important time than now to invest in the health and safety of your business. Join the many businesses who are working towards making Ontario safer.

To learn more about the Health and Safety Excellence program, visit wsib.ca or email healthandsafetyexcellence@wsib.on.ca.